Saturday, October 15, 2016

Sell More Software: Sales Enablement Kit

This all-in-one battle card and sales resource library enabled 90+ sales and presales resources worldwide to access end-to-end knowledge of 14 proprietary software products.  Battle cards cover solutions overview, target market, customer pains, business benefits, when to engage, product features, competition and points of differentiation.  Linked to each of the battle cards is a comprehensive set of sales resources including 27 product fact sheets, 20 case studies, 56 product videos and 21 thought leadership papers.

Sales of the high-margin software increased 40% YOY as a result of sales readiness.

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